Abstract of a user creating a business proposal in Microsoft Word.

Business proposals

Drive business success with compelling, ready-to-use business proposal templates by Microsoft Word.

Convert leads into sales with proposals

Pitch business ideas formally with a business proposal template in Word. Each template is designed to showcase business services or products to prospects sharing essentials like project description, deliverables, and pricing. Clearly communicate a value proposition that educates and converts future leads into customers.

Fast track proposal writing with Copilot in Word, which can help polish writing, help brainstorm, and improve the overall readability of your proposal.

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Polished business proposal templates

Present business solutions with clarity using a structured business proposal template. Whether you’re preparing a solicited business proposal or crafting a general outreach document, Word has an editable proposal template that suits your business.

Effective sales and marketing proposal templates

Capture your prospect’s attention with well-drafted marketing proposals and sales plans. Edit proposal examples and personalize the look and feel to suit brand needs and business objectives. 

Comprehensive business plan templates

Create a strategic vision or outline a blueprint for new initiatives with a business plan proposal template. Explore customizable templates with useful content prompts to follow and complete the components of a business plan.

How to create a business proposal using a template in Word

  1. Visit Word for the Web

  2. In the search templates box, type in business proposal

  3. Double click on a free business proposal template you want to use

  4. Replace the placeholder text with your own information

  5. Save, print, and send your business proposal as a PDF

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Adaptable business proposal templates

Word has project proposal samples that are designed to be versatile, from small startup business proposals to larger enterprises. The helpful placeholder sections serve as a guide to create an accessible proposal document in a few clicks.

Example business proposal templates on a blue background

Enhance business proposals with AI

Improve project proposals and business writing with AI using Copilot in Word. Start a proposal draft, rewrite existing proposal ideas, and summarize lengthy sections into engaging pitches. Copilot can refine executive summaries and customer problem sections to be more informative.

Copilot prompt boxes with examples

Create branded business proposals

Achieve a professional look by adding company logos and color schemes to proposal documents. Whether you’re representing a large service business or a small startup, create a lasting impression by adding branding prominently on the cover page. Insert a branded page watermark to safeguard proposals against plagiarism.

An abstract of a business proposal.

Visualize timelines and pricing with tables

Present proposed activities and implementation schedules or costs with clarity using editable tables in Word. Choose from a range of stylish table designs, including grids and list tables, to showcase your proposed activities and costs at a glance. Customize colors and cell shading to match your brand.

An abstract document featuring tables

Save and share proposals

Save, download, share, or print proposal documents all within Word for the web. Save files and click the share button to send documents directly to recipients. You can also choose a versatile format like PDF.

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Frequently asked questions

  • How long should a business proposal be?

    The best length for a project proposal or business proposal depends on the scope of the services being offered as well as the industry. The proposal should consist of essential information such as the executive summary, problem and solution, deliverables, pricing page, and any notable terms and conditions. Ensure proposals are easy to review by keeping each section under two pages.

  • What are the best practices for business proposal design?

    Ideally, the business proposal should feature the brand logo and utilize the color scheme of the business’ branding to make a professional impression. Other design elements such as formatting of paragraphs and tables should be minimalistic to spotlight the proposal content and ensure flawless reviewing by the client.

  • Should pricing always be included in a proposal?

    We recommend including a pricing section in every project proposal to help the client understand what services can be delivered at what price, especially in a solicited business proposal. Providing pricing and service tiers can especially help a client compare multiple business proposals, make decisions about their budget, and have a starting point for negotiations.

  • How do I make a business proposal on Word?

    Get started with a customizable business proposal template from Word or upload an existing proposal document to edit freely.

Create business proposals with professional templates in Microsoft Word